News

True to our name, we love our Chosen Familia. So we thought we would introduce you to the members through our series "Meet The Riders". First up, coming from the cold cold Finnish winter.... The Tyni Brothers . Yup, Brethren sponsors brothers, that's like actual familia. Only made sense they were first.  Introduce yourself! Tell us a bit about you, where you from, your journey into snowboarding  JUKKA: Hey. My name is Jukka Tyni, 30 years old from Oulu, Finland. I started snowboarding when I was 14 and we lived in smaller town called ii. We didn't have any resorts near...

Weathering the current storm at home? We feel ya. So before you sit back down on your sofa to binge whatever Netflix is chucking at you, read what we prepared for you. Yes it starts with some sort of exercise, but scroll down for some fancy bevvy recipe.  You will eventually get back to the slopes and we bet you'd rather not end up on the jerry of the day insta page on day 1. We asked Claire, snowboard instructor and owner at Corps Fitness to get us some tips: "Everyone remembers to stretch out their legs (quads and hamstrings)  when training...

So while Austria (where BA headquarter is), Switzerland and few others are out there, flaunting their operating lifts (how bloody dare you.) Here in the French Alps (where, I, BA social media girl, resides), we have been grounded like naughty children. But they haven't broken our spirit yet, so grab your shovel, we going riding.  If fancy splitboards and hikes are not your deal, then a little backyard set up is kind of your only option to play.  Pic Header / Above / Below: Patrick Williams @patrickwilliamsphotos Location, location, location, they say. Ideally you want some snow. But if the...

So, you've looked round the store, loved the gear, gotta have it but still aren't quite sure what size you'll need to ensure maximum thuggery on your trip to the hills? Don't fret, we got a breakdown for yah.    5' and under - XSmall for your badass self there peewee.  5' to 5'2" - Small, but still thug. 5'3" to 5'5" - Medium. Can capitalise in any direction.  5'6" to 5'8" - Large and in charge. Dominator size, same size as the blog author.  5'9" to 6' - XLarge, getting lankier and swankier (made up word)  Over 6' - XXlarge...